As with virtually any technology-based sector of the economy, online gambling is constantly undergoing changes in order to improve the user experience and offer entirely new features based on recent Internet trends. This can be seen in some of the latest software releases my major software vendors, including the likes of Gamesys, gamblingsitesreview.com and Connective Games. Both companies are still learning early lessons from the online gaming industry, and both are looking to appeal to increasingly wide segments of both established and new gamers. They’re doing that in some pretty innovative ways.
The Introduction of Social Media to Online Gaming
When online gaming first started out, social media wasn’t even really a “thing.” It certainly existed among a younger subset of Internet users, but engaging with social media generally had little to no impact on a company’s fortunes. Today, the story could not be more different. A full embrace of social media is absolutely essential to reach new audiences and created a viral gaming sensation that will boost a company’s bottom line. Visit casino online and make money online.
That probably explains why online gaming vendor Gamesys has stepped up its social media game in recent months, introducing a new gaming lineup known as Facebook Friendzy. It all started with “Bingo Friendzy,” which was actually the first Facebook game to use real money. From there, the company stepped up its game and introduced Freestyle Friendzy, Boxer Friendzy, and more. Competitors are still playing catch-up, of course, but all credit goes to Gamesys for bursting the social media gambling space wide open after years of separation from the industry.
A Fuller Embrace of the Anonymous Gambler
Online gaming has traditionally been an industry where users are encouraged to create online profiles and interact with their fellow gamblers as they share poker tables, play slot machines, and share the online gaming space at large. Many people, however, are decidedly wary about sharing their information with the public while they’re gaming. Despite its growing popularity, the industry does have at least some stigma for some players around the world.
Connective Games is one of the first companies to take notice of this, and the company recently upgraded its backend software with new identifiers for anonymous players. Using these identifiers, the gaming options distributed by Connective Games can actually guide anonymous players toward special tables, special offer, and other enhancements that more fully embrace their decision to play without identifying themselves in their virtual casino of choice.
With New Developments, It’s an Exciting Time to Play a Hand Online
The online gaming industry continues to develop in ways that explicitly acknowledge the preferences of each player. In some cases, like the ones noted above, that means heading in polar opposite directions. Facebook is now a hub of fully identified gaming activity that explicitly involves a player’s friends. Those who choose online games distributed by Connective, meanwhile, actually get incentives and special tables simply for masking who they are.
As companies continue to carve out niches for more social players or those who like their privacy, the industry will only continue to become the preferred way to place bets, maximize winnings, and do it all without added expenses or commuting in the process.